This service supports departments in planning and executing student communications through Brutus (SLCC’s chatbot) and other coordinated messaging efforts.
Brutus serves as a front door to Student Affairs, helping students quickly find answers, complete next steps, and connect with the right resources. When used effectively, messaging can reduce repetitive inquiries, improve clarity, and help students move forward with confidence.
Through this request, departments can:
- Submit messaging campaigns (text/chatbot outreach)
- Identify high-volume or repetitive student questions
- Align messaging with key dates, deadlines, and actions
- Ensure communications are targeted to the right student populations
All requests are reviewed to ensure:
- Clear and actionable messaging
- Appropriate audience targeting (not mass messaging by default)
- Alignment with existing communication efforts
- Accuracy of supporting webpages and resources
Important:
Brutus is only as effective as the information it references. Departments are responsible for maintaining clear, accurate, and up-to-date webpages. Messaging requests tied to outdated or unclear content may be delayed until updates are made.
This service is a partnership between the Contact Center and Institutional Marketing to ensure student communications are consistent, effective, and supportive of the overall student experience.